Day 1
THE STRATEGIC MANAGEMENT PROCESS
- Understanding strategy and its role in modern organisations
- Analysing strategic trends and strategic drivers in the business environment
- Developing a strategic vision and mission
- Setting objectives
- Developing strategies that achieve the objectives
- Effective implementation and execution
- Evaluation, monitoring and correction
- Managing change
Day 2
ANALYSING THE ORGANISATION'S COMPETITIVE ENVIRONMENT
- Identifying strategic spaces and strategic gaps
- Understanding and analysing critical macro and micro-environmental forces
- Competing in stable environments
- Competing in turbulent environments
- Competing in global markets
- Analysing and prioritising strategic issues
- Identifying opportunities and threats
- Developing strategic futures and scenarios
Day 3
SETTING OBJECTIVES AND DEVELOPING STRATEGIES
- Interpreting corporate objectives, visions and mission and environmental analyses to generate objectives
- Translating strengths & weaknesses into strategies
- Developing and enhancing competitive advantage
- Balancing long and short term strategic priorities and demands
- Structuring for strategic success
- The importance of decision and reward systems
- Developing realistic Action Plans
Day 4
EFFECTIVE IMPLEMNTATION - MEASUREMENT, REVIEW AND CORRECTION
- Identifying and monitoring the rights strategic key performance indicators
- Identifying and monitoring the rights strategic key performance indicators
- Monitoring and reviewing the strategic actions and outcomes
- The importance of strategic assumptions - and how to monitor and adjust the plan to cope with change
- Exploiting success and coping with set-backs
- Evaluating and developing strategic technology and systems
Day 5
COMMUNICATING AND LEADING THE STRATEGIES
- Capturing and communicating the strategies
- The importance of strategic leadership
- Managing and leading change
- Stimulating and responding to feedback
- The implementation process
- The reasons plans fail and how to avoid them